Advertising: Another All-Loser Edition
I’m doing a little post-Thanksgiving-catching-up on things in the DVR, so I’m not sure exactly when these ads aired–let’s call it last Saturday. And I can’t decide what’s stupider: Cottonelle’s “Respect the Roll” campaign with its emphasis on something that is clearly a contrived way to increase revenue, rather than something that actually solves customer problems more effectively than alternatives . . . or the idea that Jennifer Lopez routinely drives a Fiat through The Bronx (although it’s actually Los Angeles, so I guess I can believe that JLo is driving through L.A. and pretending it’s The Bronx.)
Seriously, this one is tough.