So I’m wondering how “daily deal” sites target their audiences. It’s not based on the kinds or values of deals we’ve bought in the past.
Because while this does sound like a great deal, that price point isn’t geared to me–and I wonder how many subscribers are looking for this particular bargain.
And it’s not based on geography.
Because I am nowhere near Reno.
If you’re an international celebrity, and your “fragrances” are sold at drugstores–not small boutiques, or Sephora, or department stores–maybe you need to be asking yourself if you really want to put your name on that product–no matter how pretty the bottle may be.
I’m looking at you, Britney Spears.
Photo by Waleska Ruiz, via Flickr.
Posted in Marketing
Does it seem like Twitter‘s been changing a lot lately? It seems like they just introduced the @yourusernamehere tab, and now they’ve moved on to @Connect and #Discover instead.
(Not everyone has the new format yet; I don’t, at least on the website, but I am seeing the mobile version on my iPhone).
Mashable has a nice slideshow that explains the new design and structure. And if you’re wondering why it happened, Edelman Digital’s blog points out that it should nicely support Twitter’s new brand pages.
And if you think Twitter’s changed a lot in recent months, take a look at the homepage (slide 6) when it launched in 2006.